Welcome! I’m Chris Raulf, an International Search Engine Optimization, Artificial Intelligence & Generative Engine Optimization Expert.

Thanks for stopping by. I genuinely appreciate you taking the time to visit my website.

If you’re curious about the future of search, how AI is transforming SEO, or what Generative Engine Optimization (GEO) means for your business or career, you’re in the right place.

I’ve been in this game since before Google was even called Google. These days, I travel the world (or log in from Boulder) teaching marketers, brands, and agencies how to adapt, thrive, and rank in the new AI-driven landscape.

This site is my digital home base—a place to share insights, spark conversations, and help you stay ahead of the curve in SEO, AI, and GEO.

Thank You For Stopping By

I genuinely appreciate you taking the time to visit my website. If you’re curious about the future of search, how AI is transforming SEO, or what Generative Engine Optimization (GEO) means for your business or career, you’re in the right place.

I’ve been playing this game since before Google was even called Google. These days, I travel the world (or log in from Boulder) teaching marketers, brands, and agencies how to adapt, thrive, and rank in the new AI-driven landscape.

This site is my digital home base—a place to share insights, spark conversations, and help you stay ahead of the curve in SEO, AI, and GEO.

Chris Raulf International SEO Agency

A Bit About Me (and Why That Matters for You)

These days, I spend my time speaking at global conferences, teaching AI-powered SEO at the university level, and leading strategy conversations with some of the smartest marketers out there.

While Boulder SEO Marketing, a leader among Colorado SEO agencies, is the agency I founded and still advise, this website is my personal digital home base. It’s where I share ideas, insights, and the real-world strategies I’ve seen work in today’s AI-first SEO landscape.

If you’re looking for generic SEO tips, you won’t find them here. What you will find is real, battle-tested insight into where search is going—especially when it comes to AI, SEO, and Generative Engine Optimization (GEO).

This site is where I share what I’m learning, testing, teaching, and seeing out in the field. It’s part think tank, part soapbox, and part roadmap for anyone serious about staying ahead of the curve.

Reach out if you want to collaborate, bring me in to speak, or just geek out over what AI is doing to search.

Is SEO Still Worth It? (Spoiler: Yes—But It’s Evolved)

Search has changed more in the last year than it did in the previous decade. AI is everywhere. Google’s pushing AI Overviews to the top of the results. And a new frontier called Generative Engine Optimization (GEO) is now in play.

So yes—SEO is still worth it. But only if you understand how to evolve with it.

That’s exactly what I help marketers, brands, and agencies do. I bring together decades of SEO experience with cutting-edge AI insights to build strategies that actually move the needle in this new environment.

Curious about how I got here and what I’m doing with all this? Visit my About Me page to learn more.

Want to See What’s Possible?

While this website is my personal space to share cutting-edge insights around SEO, AI, and GEO, my team and I put those ideas into action every day over at Boulder SEO Marketing.

If you’re wondering whether your website has untapped SEO potential, start with a free audit. You’ll get a detailed, 10-page report in under a minute—no strings attached.

And if you’d like, I’d be happy to walk you through the results during a quick, complimentary strategy call.

Progress Report Analysis

Customer Case Studies

We invite you to read our customer success stories.

    What Clients Are Saying

    Many of the businesses my team and I have worked with over the years are still with us today—and that long-term trust means everything. Here’s what some of our happy clients have shared about their experience working with us:

    Stephanie Hamrick
    Stephanie Hamrick
    2021-12-07
    We couldn't be happier with the SEO services we've received here. Their team is professional and responsive and have shown great knowledge with regard to SEO best practices as well as the content optimization strategy we have been pursuing. When looking for SEO services near Denver, we are so glad that we found BSM. Most importantly, we've significantly increased the number of leads to our website, and these results have been well worth the investment!
    ESP Pet Specialists
    ESP Pet Specialists
    2021-11-26
    The team at BSM has been incredibly helpful and knowledgeable, and working with this Denver SEO services company is already paying dividends! Their support has been invaluable as we look to grow our dog walking and pet sitting business while expanding our website to reach new markets. Big thanks to Greg and the team... Cannot recommend these guys more highly!
    Candie Fisher
    Candie Fisher
    2021-11-24
    With so many SEO agencies in Denver, it's challenging to find the one that best meets your needs. I've personally worked with Boulder SEO Marketing on several occasions and would like to give them a shout-out. They deliver as promised and I couldn't be happier. Looking for an SEO services provider? Give them a try.
    Julie Walker
    Julie Walker
    2021-11-24
    Chris and his team are the best! They're very passionate about what they do to help their clients. They're definitely one of the top-rated SEO agencies in Denver. Check them out if you're in need of SEO services.
    Brenda Geiger
    Brenda Geiger
    2021-08-19
    I learned a lot during the Crash Course on Google Ads and Pay Per Click webinar hosted by Chris Raulf. Seeing the complete process of setting up a campaign removes the fear of getting lost in the weeds of Tech.
    Michaell Magrutsche
    Michaell Magrutsche
    2021-07-14
    Thank you guys, you were really informative. I especially appreciate your honesty. I didn’t feel that you wanted to sell me anything but wanted to help me to get my web business going. And by doing this you expressed in detail how detailed all the nuances are, which explained the intricacies of your job. It is great that you leave the choice with the customer to want to get started with their SEO or have somebody do it for them. It made this choice very easy to do it yourself and so the decision is by the customer to hire a SEO specialist or not. High quality content.
    Sheila Diamond
    Sheila Diamond
    2021-03-10
    I attended the SEO webinar and found the information incredibly informative and comprehensive. I have attended other webinars on SEO but Boulder SEO Marketing's webinar included more information than most and also shared tools I can use, which was really valuable! Chris and Daniel are very knowledgeable!
    Adam Gearke
    Adam Gearke
    2019-11-20
    Had a great time at a half-day SEO workshop where Chris walked through the Five Pillars of SEO and how they might apply to different business needs and situations. Will be on the lookout for other sessions that Boulder SEO Marketing puts on!
    Betsy Piland
    Betsy Piland
    2019-11-20
    Excellent SEO training experience. Learned so much, and the instructors were happy to provide guidance specific to your organization's challenges. I left the course excited to optimize!

    Where I’m Speaking Next

    I regularly host AI and SEO webinars and speak at conferences worldwide about artificial intelligence, search engine optimization, and the rise of Generative Engine Optimization (GEO). If you’re looking to stay sharp on where search is headed—or want to catch me live—make sure to check out what’s coming up.

    Latest AI and SEO News and Insights

    Read the latest press release, blog posts, and more:

    Webinar - Agentic AI for SEO: Your 2025 Playbook for Ranking in the Age of AI Overviews & GEO

    Explore My Favorite AI + SEO Resources

    Curious about the tools, tactics, and trends shaping the future of search? I’ve pulled together some of my favorite resources to help you stay informed and ahead of the curve.

    Whether you’re a marketer, entrepreneur, or fellow SEO nerd, you’ll find practical guides, expert insights, and fresh takes on how AI is transforming search as we know it.