I’ve been optimizing websites since before Google was called Google. Literally. Back then it was called BackRub, and the concept of “content strategy”...
Executive Summary The 3-minute version: AI SEO has fundamentally changed the game. We’re no longer optimizing for human searchers—we’re optimizing for AI agents...
Executive Summary The Bottom Line: Social media content is no longer just about engagement—it’s now training AI platforms like ChatGPT and Perplexity to...
The energy at DigiMarCon Denver 2025 was something else. After two days packed with sessions on artificial intelligence and search, one thing became...
