Search is changing faster than most marketers can keep up with.
The AI SEO & GEO Online Summit cuts through the noise with industry experts sharing what’s actually working right now. No big-picture theory sessions. Just real tools, real implementation, and strategies you can put to work the same day.
We host the AI SEO & GEO Online Summit throughout the year. Make sure to bookmark this page to stay in the loop about upcoming events.
The next AI SEO and GEO Online Summit goes live Wednesday, October 7, 2026, from 9:00 to 11:00 AM Mountain. Two hours, five speakers, and the same rule as always: real data, real implementation, no pitch at the end. Every session includes live Q&A, so bring your questions. Times are Mountain, which is 11:00 AM Eastern and 5:00 PM Central European Time.
Every brand visibility playbook assumes you already have something to work with: existing rankings, backlinks, reviews, a history. But what happens when there is none of that? SE Ranking CMO Bogdan Babiak walks through an ongoing internal experiment, building a completely new brand from scratch and tracking month over month how it surfaced across ChatGPT, Google AI Overviews, Google AI Mode, Perplexity, and Gemini. With updated data from the latest tracking period, this session breaks down which signals actually moved the needle, how fast each platform picked the brand up, and what that means for anyone trying to earn AI visibility from a standing start. Expect concrete numbers, not theory.
Local businesses are the ones getting quietly left out of AI search, and most don’t know why. In Shawn’s words: “What actually makes an SMB website visible to AI? Drawing on data from more than 858,000 sites, we’ll reveal the signals that separate the sites AI systems find from those they overlook, as well as the practical changes that can translate greater AI visibility into more traffic and leads.” You’ll leave knowing which signals matter most and what to fix first.
Everyone is racing to produce more content with AI, but that is not the hard part anymore. Simon and Daniel take on the two pieces most teams get wrong. Simon covers the strategy that decides what to create in the first place, so you earn rankings and citations instead of adding volume the engines ignore. Daniel then turns that into a repeatable, documented system, the difference between a one-off win and an operation that produces quality content month after month. Between Simon’s enterprise marketing and SEO background and Daniel’s two decades building how BSM delivers, you get both the thinking and the machine behind it.
This is where it gets concrete. You can do all of this by hand, but Harold and the team built the technology to run it at scale, and he demonstrates it live. As head of BSM’s AI task force, Harold architected microSEO, the AI SEO and GEO platform behind the agency’s human-driven AI-assisted workflow. He shows what is under the hood and what becomes possible when the strategy and the system work as one. Education first, so you can take the manual method and run with it, or see how we systematized it.
New lineup, same level of real talk. Bookmark this page and save your seat.
Session: How to Build LLM Visibility for a New Brand With Zero Reputation
Session: What 858,000 SMB Sites Taught Us About Local AEO
Session: Inside the 850,000-Site Study: What 858,000 SMB Sites Taught Us About Local AEO
Simon is a seasoned marketing and SEO strategist Chris has worked alongside since the early social-SEO days, going back more than a decade. He leads enterprise strategy at BSM and brings deep paid and earned media experience.
Session: The Strategy and System Behind Content That Actually Ranks
Daniel is BSM’s COO and Chris’s business partner of more than five years. With over two decades in web development, he owns operations and delivery, and drives BSM’s AI platform and automation systems.
Session: The Strategy and System Behind Content That Actually Ranks
Harold heads BSM’s AI task force and architected the agency’s platform build. He leads the development team turning BSM’s human-driven AI-assisted methodology into working technology.
Session: The Technology That Runs It at Scale
This summit is hosted under my personal brand because I want it to feel authentic—like you’re learning from someone who genuinely cares about helping you succeed, not someone trying to sell you something.
I’ve been in SEO since before Google was called Google (yeah, back when it was called BackRub). I’m originally from Switzerland, moved to Colorado in ’96, and I’ve spent the last 30 years obsessed with how search engines work and how businesses can leverage them.
Learn how to leverage AI and GEO to get found by customers in this new search landscape. Understand competitive advantages and implementation roadmaps.
Discover practical AI implementation strategies you can deploy immediately. Bridge the gap between traditional marketing and AI-powered channels.
Stay ahead of the curve with cutting-edge GEO tactics and AI-powered optimization. Master the tools and techniques defining modern search.
Understand how AI is transforming content marketing, search, and customer acquisition. Adapt your skills for the AI-first era.
Search “international AI and SEO expert” on Google—that’s me at #1. This ranking reflects decades of expertise and industry recognition.
I speak internationally at conferences about AI-powered search strategies. Recent engagements include Barcelona, Shanghai, and DigiMarCon events across the US.
Founder of Boulder SEO Marketing, where we pioneered Micro SEO—a human-driven, AI-assisted methodology that’s transforming the industry.
I’ve been tracking and implementing AI in SEO since ChatGPT launched in November 2022, giving me deep insights into what works.
I created this summit because things are changing so fast in our industry that we need a recurring platform to share what’s working right now. This is the first of many quarterly events where we’ll track the evolution of AI in search together. Plus: We’re working on getting John Mueller from Google for a future summit. Stay tuned.
🔖 Bookmark this page! Recordings of each summit will be available here for future reference.
This is becoming THE resource for staying current on AI, SEO, and GEO.
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