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The search landscape has fundamentally changed. Google AI Overviews, ChatGPT, Perplexity, and Gemini are answering questions directly – and if your brand isn’t being cited in those AI-generated responses, you’re invisible.
This summit brings together the world’s leading experts in AI SEO, Entity Optimization, Digital PR, and Generative Engine Optimization (GEO) to show you exactly how to adapt. You’ll learn the strategies that are working right now – from building verified entities in Knowledge Graphs, to earning citations in AI answers, to creating content that AI models actually trust.
This isn’t theory. This is what’s working in 2026.
09:00 – 09:05
Introduction, Welcome and summit overview. 5 minutes
09:05 – 09:40
Keynote: The Evolution of Search: From Keywords to Knowledge Graphs
Interactive conversation exploring the evolution of search. Podcast Style discussion with Chris Raulf. 35 minutes including Q&A
09:40 – 10:20
Digital PR and E-E-A-T Strategies
Multi-expert discussion on building authority and trust in AI search. Panel Discussion with Chris Raulf. 40 minutes including Q&A.
10:20 – 10:40
BSM Copilot Methodology: The “Virtual You” Strategy
Real-time demonstration of AI-powered content methodology. 20 minutes including Q&A
10:40 – 11:00
GEO for Content Distribution
Tactical strategies for social media optimization. 20 minutes including Q&A
Topic: The Evolution of Search: From Keywords to Knowledge Graphs
Understanding the fundamental changes in how search engines work and what it means for your SEO strategy.
Exploring how Digital PR strategies build authority and credibility in the age of AI-powered search.
Strategies for building expertise signals and establishing trust with both search engines and AI platforms.
Learn how to leverage AI tools to create high-quality, optimized content at scale while maintaining authenticity.
Discover how to optimize social media content to increase visibility in AI-powered search results.
This summit is hosted under my personal brand because I want it to feel authentic—like you’re learning from someone who genuinely cares about helping you succeed, not someone trying to sell you something.
I’ve been in SEO since before Google was called Google (yeah, back when it was called BackRub). I’m originally from Switzerland, moved to Colorado in ’96, and I’ve spent the last 30 years obsessed with how search engines work and how businesses can leverage them.
Learn how to leverage AI and GEO to get found by customers in this new search landscape. Understand competitive advantages and implementation roadmaps.
Discover practical AI implementation strategies you can deploy immediately. Bridge the gap between traditional marketing and AI-powered channels.
Stay ahead of the curve with cutting-edge GEO tactics and AI-powered optimization. Master the tools and techniques defining modern search.
Understand how AI is transforming content marketing, search, and customer acquisition. Adapt your skills for the AI-first era.
Search “international AI and SEO expert” on Google—that’s me at #1. This ranking reflects decades of expertise and industry recognition.
I speak internationally at conferences about AI-powered search strategies. Recent engagements include Barcelona, Shanghai, and DigiMarCon events across the US.
Founder of Boulder SEO Marketing, where we pioneered Micro SEO—a human-driven, AI-assisted methodology that’s transforming the industry.
I’ve been tracking and implementing AI in SEO since ChatGPT launched in November 2022, giving me deep insights into what works.
I created this summit because things are changing so fast in our industry that we need a recurring platform to share what’s working right now. This is the first of many quarterly events where we’ll track the evolution of AI in search together. Plus: We’re working on getting John Mueller from Google for a future summit. Stay tuned.
A big thank you to our sponsors for making this summit possible. Their support helps us bring together SEO professionals, marketers, and business owners to learn what’s actually working in AI search. Click their logos below to learn more about what they do.
🔖 Bookmark this page! Recordings of each summit will be available here for future reference.
This is becoming THE resource for staying current on AI, SEO, and GEO.
© 2025 Chris Raulf AI SEO Expert | Subscribe to my weekly AI and SEO e-newsletter.