How Social Media Drives AI Search | Eric Elkins (WideFoc.us)

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October 29, 2025

I had the pleasure of sitting down with Eric Elkins, CEO of WideFoc.us, to dig into how social media content fuels AI search visibility—and why experience, entities, and credible signals now drive results across Google, ChatGPT, Perplexity, and beyond.

In this episode, Eric breaks down how prospects are already saying “we found you on ChatGPT,” how to structure content pillars that align with EEAT, and why owned, curated, earned, and paid content must work together to build authority that AI trusts.

If you’re looking for a practical roadmap to align social + SEO + AIO for leads and revenue, this conversation is packed with field-tested advice.

About Chris Raulf

Chris Raulf is an international AI and SEO expert, global keynote speaker, and founder of Boulder SEO Marketing. He’s known for his Micro-SEO Strategies℠ and helps brands worldwide grow their online visibility using human-focused, AI-powered strategies.